Blueberry Pound Cake

So Tyler’s favourite cake in the world is the Sara Lee Pound Cake that you can buy in the frozen section of the supermarket. I almost feel uncomfortable confessing this, even though it’s not me with the cake crush. Maybe I feel bad about not being able to make a cake that he likes more? Oh well, here goes nothing. . . my blueberry pound cake.

Blueberry Pound Cake1

I remember when I first witnessed him lay eyes on one. It was in a Franklins supermarket and he was so excited that he packed 8 of them into our trolley cart and turned to me to say ‘what if they run out?! I need to stock up’. I then proceeded to tell him that they were gross and would not sell out. Weeeeell, they did. And now they don’t sell them. Worst girlfriend ever?

Blueberry Pound Cake2

I know that mine will never have that fluffy and artificial texture but it’s the flavour that I’m after. Have you guys noticed how freakishly white the store bought ones are seeing as they are made on a block of butter? ew. I have a friend who used to work for a packet cake company (that shall not be named) and she has explained to me all of the bleaching agents that they use to achieve that pearly white colour. Also, steamed buns at yum cha! Okay.. slightly off topic.

Blueberry Pound Cake3

So being the impatient so and so that I am, I put my frozen blueberries straight into the cake batter without thawing so my cake was golden brown but still a bit wobbly. If this happens to you, cover the cake with foil as soon as the top is golden brown and the foil will help to steam the cake through. If you don’t, the outside edges of the cake will end up dry and crumby. Patience is a virtue.

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I was contemplating making this a raspberry pound cake but I feel like I miss out on blueberries at home because I always give them to Flatpac and Archie. They are so worth it. . . yes, even when they are $10 a punnet. Seriously, it takes them like 6 mouthfuls to eat one blueberry and it’s almost like they are smiling while they eat it.

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Follow my lead. . .


  • 250g butter, cubed, softened
  • 1 cup caster sugar
  • 2 tsp vanilla essence
  • 4 x 59g free range eggs
  • 1 2/3 plain flour
  • 3 tsp baking powder
  • 1 cup blueberries


  • 110g butter, softened
  • 1 cup icing sugar mixture
  • 1/2 tsp vanilla bean paste
  1. Preheat a fan forced oven to 170C and line a loaf tin with canola oil spray and baking paper.
  2. Using an electric mixer, cream the butter, sugar and vanilla until lightened in colour and thickened, approximately 3 minutes.
  3. Add the eggs one at a time, beating well after each addition.
  4. Fold through the flour and baking powder until just combined and place a 1/3 into the loaf tin. Sprinkle over 1/3 of the blueberries and repeat until the cake and blueberries have all been layered.
  5. Place into the oven for 60 minutes or until a skewer can be inserted and removed cleanly. Allow to rest for 5 minutes and then turn out onto a cake cooling rack to cool completely.
  6. To make the icing, cream the butter, icing sugar and vanilla bean paste until lightened in colour and thickened, approximately 3 minutes on high. Spread evenly over the cake using a pallet knife and serve with fresh blueberries.
  7. Chew.


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16 Responses to Blueberry Pound Cake

  1. That is a beautiful pound cake dotted with blueberries. I love the texture!

  2. I think so your blueberry pound cake definitely made up for the out of stock store cake. So agree with you, the store bought ready made foods are stuffed with unhealthy ingredients. They bleached the cake? crazy what they do for commercial use… I d always choose your wonderful homemade blueberry cake over store bought cakes.

  3. hehe my other half loves sara lee cakes too it drives me batty! yours looks perfect i might give it a go and bake it in a foil tray and see if he can tell the difference…

  4. I don’t eat the store-bought cakes…homemade is definitely my favourite. Your blueberry pound cake looks terrific!

  5. I would take this cake over a store made one in an instant – no choice at all! But I do know what you mean about some people just having their tastes artificially inclined…my siblings love Betty Crocker mud cake made from a mix and it does have a taste that is different to home made. I think it is worse, but I guess if you like that, you’re going to like the artificial one!

    All the more of this for you though :)

  6. laurasmess says:

    Bahaaa! Ah, I feel you sister. Aaron’s favourite cake continues to be the packet-mix White Wings lemon cheesecake that you get at the supermarket. He can pretty much eat the whole disgusting thing by himself! I tried it once, after his raving got the better of me, and it was disgusting… a slab of artificial, slimy hydrogenated fat. I therefore made him a fresh baked lemon cheesecake over several hours and he proceeded to tell me that it’s not quite as good as the White Wings one. WHAT’S WITH THAT?! Ah dear. Anyway, this pound cake looks divine Cass. Tyler is a lucky man (definitely not a bad girlfriend. GOOD girlfriend, hear me!) xxx

  7. TBM says:

    I just poured a cup of tea. Can I have a slice? I have to admit I like Sara Lee’s pound cake as well. But I can’t say it’s my fave. Not sure I’ve found my fave, but it’s fun tracking it down.

  8. Your homemade blueberry pound cake sounds so much better than the store-bought kind! That vanilla icing looks delicious too.

  9. anita menon says:

    I have to confess, I love Sara Lee pound cake too. It is just too addictive. I have made a simple butter pound cake at home and loved the taste but the texture was a bit dense. after that I never tried making one at one. Looking at this wonderful blueberry pound cake, I feel like making a citrus loaded one soon. Thanks for the amazing inspiration. Hope your rabbit is feeling better. Hugs

  10. Johanna GGG says:

    I am impatient too but not so impatient that I would prefer a store bought cake to your lovely fresh one – like kari says they do taste better (can’t bear to think about unnecessary bleaching) but who doesn’t love fresh cake from the oven and you will never ever get that from a box

  11. Jenny @ BAKE says:

    This cake looks delicious! and you’re a brilliant girlfriend for trying to replicate his favourite cake!

  12. hahaha!!! That anecdote is just sooo cute!!!!!!!!!!!!!!!!! :D I agree though! Packet cakes just CANNOT beat the awesomeness of homemade ones and yours is BEAUTIFUL! Love the specks of vanilla in the icing! :)

  13. Daniela says:

    I had never any doubt about the qualities of home made cakes, simply there is no comparison with the store bought ones.
    And after looking at your Blueberry cake, I’m more convinced than ever that home made is best.
    Looks great and I’m sure it tastes great too :)

  14. Oh how sweet of you to replicate this cake for your better half! You are definitely a keeper :)

  15. Asmita says:

    Gorgeous! Pound cake with blueberries. Wish I could have a slice with my chai.

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